I love to create work that is both beautiful, and strategically on point. During my 15+ years in the creative industry, I have done this for a broad range of both large-scale and boutique clients. I have an innate curiosity about how design informs pop culture and everyday lives which helps keep me on the cusp of industry trends. The ability to collaborate with clients and co-workers ensures I have a solid understanding of project needs. And my breadth of experience across design, art direction and retail design from print to pixel, bricks and mortar allows for eloquent integration on all campaign fronts.
Applied Arts Magazine Design Awards Judge (2017) | Instructor at Miami Ad School (MA.D)
Sample Client Experience: Walmart • Canadian Tire • Air Canada • Mazda • McDonald's • Tim Hortons • LCBO • Grand Marnier • Haagen-Dazs • Demptser's • Milestones • Lonestar Grill • Second Cup • Foodland Ontario • Longo's • Beretta Farms • Homesense • Winners • Marshall's • Disney • Tridel • RioCan • Mattamy Homes • HSBC • National Bank • RBC • Johnson & Johnson • University of Toronto • Ryerson University • WE Charity • ME to WE Social Enterprise
~Do what you love // Work hard, and be nice to people. ~
Applied Arts Magazine Design Awards Judge (2017) | Instructor at Miami Ad School (MA.D)
Sample Client Experience: Walmart • Canadian Tire • Air Canada • Mazda • McDonald's • Tim Hortons • LCBO • Grand Marnier • Haagen-Dazs • Demptser's • Milestones • Lonestar Grill • Second Cup • Foodland Ontario • Longo's • Beretta Farms • Homesense • Winners • Marshall's • Disney • Tridel • RioCan • Mattamy Homes • HSBC • National Bank • RBC • Johnson & Johnson • University of Toronto • Ryerson University • WE Charity • ME to WE Social Enterprise
Proficient in:
Adobe Suite - Photoshop • Illustrator • InDesign • After Effects • Animate
Sketch • Figma • Zeplin integration
Sketch • Figma • Zeplin integration
Experience creating:
BRANDING SYSTEMS
brand strategy • logo creation • full brand identities and packages
PRINT
From ad campaigns, to small scale brochures to print production
PACKAGING
From boutique to mass products
DIGITAL
social posts & ads (with or without animation) • Website design • Display/banner ads • guerrilla marketing
STORE DESIGN
Collaborate with retail/interior designers to integrate the brand into the signage, way finding graphics, in-store communications, price programs and hard materials and fixtures.
Thank you!